City Muse Dress
£85.00
£43.00
Lowest price in the 30 days before the discount: £43.00
159 products
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Sandstorm Soul Shirt Dress
£95.00 £62.00Lowest price in the 30 days before the discount: £48.00
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Velvet Wind midi dress
£97.00 £39.00Lowest price in the 30 days before the discount: £97.00 (-60%)
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Painted Memories strapless dress
£85.00 £47.00Lowest price in the 30 days before the discount: £51.00 (-8%)
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Chameleon Harper double-sided dress
£111.00 £67.00Lowest price in the 30 days before the discount: £67.00
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Electric Eden sequin dress
£78.00
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After Dark long dress
£104.00 £47.00Lowest price in the 30 days before the discount: £52.00 (-10%)
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Slow Novel denim skirt
£128.00 £96.00Lowest price in the 30 days before the discount: £96.00
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Take A Chance long dress
£104.00 £52.00Lowest price in the 30 days before the discount: £104.00 (-50%)
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Ethereal Whisper midi dress
£111.00 £50.00Lowest price in the 30 days before the discount: £56.00 (-11%)
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Fleurette double-sided midi dress
£95.00 £57.00Lowest price in the 30 days before the discount: £67.00 (-15%)
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Emerald Glam sequin skirt
£64.00 £26.00Lowest price in the 30 days before the discount: £26.00
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After Dusk midi dress
£87.00 £52.00Lowest price in the 30 days before the discount: £66.00 (-21%)
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Bellissima double-sided midi dress
£95.00 £48.00Lowest price in the 30 days before the discount: £57.00 (-16%)
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Chameleon Luna reversible dress
£111.00 £67.00Lowest price in the 30 days before the discount: £111.00 (-40%)
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Pure Poetry knitted skirt
£64.00
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Calm Story knitted skirt
£64.00 £26.00Lowest price in the 30 days before the discount: £26.00
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Ruby Rose Infinity Top
£23.00 £13.00Lowest price in the 30 days before the discount: £14.00 (-7%)
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Aperitivo midi skirt
£64.00 £26.00Lowest price in the 30 days before the discount: £26.00
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Dusty Valley long skirt
£71.00 £43.00Lowest price in the 30 days before the discount: £71.00 (-39%)
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Moon Jane linen mini skirt
£59.00 £24.00Lowest price in the 30 days before the discount: £59.00 (-59%)
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Sunny Jane linen mini skirt
£59.00 £24.00Lowest price in the 30 days before the discount: £24.00
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Chili Wave mini skirt
£54.00 £27.00Lowest price in the 30 days before the discount: £27.00
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Wave Dancer maxi skirt
£71.00 £29.00Lowest price in the 30 days before the discount: £36.00 (-19%)
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Sunny Candy Long Skirt
£71.00 £29.00Lowest price in the 30 days before the discount: £36.00 (-19%)
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Chameleon Spicy Dots reversible dress
£111.00 £56.00Lowest price in the 30 days before the discount: £111.00 (-50%)
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Chameleon Giulia double-sided dress
£111.00 £56.00Lowest price in the 30 days before the discount: £67.00 (-16%)
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Marigold Kiss long waist dress
£104.00 £73.00Lowest price in the 30 days before the discount: £73.00
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Milano Moves multiway midi dress
£90.00 £45.00Lowest price in the 30 days before the discount: £90.00 (-50%)
Popular categories
At NAOKO, we believe a well-crafted dress is a true wardrobe staple. Effortless elegance and femininity are at the heart of every piece in our collection — designed to flatter for every season and occasion. From a breezy linen blend to glamorous evening attire, you'll find the right style whether you're packing for a holiday or heading to the office.
Which Dress Silhouette Suits Your Body Type?
Finding the right cut makes all the difference. A corset bodice highlights your shape, while a shift dress offers a relaxed, easy-wearing option. A bodycon style makes a bold statement, and a classic midi wrap dress defines the waist beautifully. Shorter hemlines like a skater or mini dress are great for petite frames, as they naturally elongate the figure. For something beyond a traditional dress, stylish jumpsuits are a great alternative, and our midi skirts offer a smart option for the office.
How to Style a Midi Dress or a Maxi Dress?
A midi dress is endlessly versatile. Wear a floral or broderie style with simple accessories for a chic spring look, or add a gingham print for a playful twist. A sweeping maxi brings dramatic flair — try it in a bold print for maximum impact. For cooler days, layer over a denim or leather jacket, add lightweight outerwear for autumn, or style with a knitted jumper for a laid-back vibe.
What to Wear to a Special Event?
For formal occasions, reach for a cowl neck or ruched design for understated sophistication. Party dresses in black or white are always a reliable choice, while a silk or satin finish adds a luxurious feel. Long sleeve and square neck cuts offer elegant, timeless options for evening events. Complete the look with delicate jewellery, a small bag, and browse our dedicated wedding guest edit for occasion-ready styles.
Which Casual Dress to Choose for Everyday Wear?
For everyday wear, a shirt dress in denim or linen is a practical go-to. A cotton embroidered style or classic tea dress works well on warm days, while a smock or knit dress offers comfortable ease for cooler months. Add a pop of colour with pieces from our vibrant collection, throw a blazer over your dress for structure, or explore our boho-inspired range for a free-spirited finish.
What is the most versatile dress?
A midi dress. Wear a floral print with trainers for a casual day out, or style a satin slip with heels for the evening — it works effortlessly in both directions.
How do I choose a dress for a petite frame?
A mini dress or shorter hemline naturally elongates the legs. A square neck also draws the eye upward, creating the illusion of height.
Can I wear a maxi dress every day?
Yes. A breathable cotton or linen maxi is exceptionally comfortable and well-suited to everyday wear.
What shoes pair well with casual styles?
A denim shirt dress looks great with trainers. For a smarter look, pair your dress with classic leather loafers.