As many as seven incredibly empathetic celebrities have designed unique t-shirts as part of the BE KIND TO ANIMALS campaign! NAOKO supports the action and will donate all proceeds from the sale of these amazing t-shirts to the Be Kind To Animals program, which is organized by the Empathy Institute, which runs the extraordinary Pegasus shelter on a daily basis.

Hurry to help, because the t-shirts of this campaign are heavily limited! Get to know the designs of Aleksander Baron, Sandra Kubicka, Julia Żugaj, Agnieszka Włodarczyk, Olga Bołądź, Mikołaj Tyszko and Tatiana Mindewicz Puacz today!

The BE KIND TO ANIMALS program is designed to provide long-term support for animal protection in Poland.

It seeks to introduce new legislative solutions, increases the competence of local administration in preventing homelessness and cruelty to animals, and shapes empathy in local communities.

NAOKO is donating all proceeds from the sale of this collection to the Empathy Institute so that the organization can achieve its high-profile goals, including the creation of the Empathy Institute's Central Facility, which will play a healing, educational and social role.

Why the Empathy Institute?

The Empathy Institute Foundation, through its activities, draws the public's special attention to respect for all living and sentient beings. They teach that the world is a unity, and that caring for the environment and the rights of animals

and human rights is the basis of sustainable development. They show the coherence of the world, for the development of which the most appropriate blinker is EMPATHY - the greatest super power of man.

They take care of the Pegasus Shelter, operating for over 20 years, where rescued animals (horses, dogs, cats, goats, sheep, llamas, cows, raccoons) help people with disabilities, at risk of exclusion, in crisis.

NAOKO BE KIND TO ANIMALS is more than clothing - it's a manifesto of your values!